Trust and safety. Agents your customers, your team and the regulator can trust.

An AI agent speaks for your business. Ours say what they are, answer only from what you approve, never decide money or exceptions alone, follow the UAE's rules, and leave a record of everything they do.

An owner and a customer shaking hands across a counter while the agent keeps the record.
Always on

How every agent behaves

On

It says it is an AI

At the start of every call and chat, in the customer's language.

On

It answers from approved knowledge

Your prices, policies and answers, which you edit in your dashboard. When it does not know, it says so.

On

It hands over

On request, on a complaint, when someone is upset, and on anything clinical, legal or financial.

On

It asks before money moves

Refunds, discounts, payment plans and exceptions wait in your approvals inbox.

On

It keeps a record

Every call recorded and transcribed, every chat saved, every action logged.

On

It starts in shadow mode

For three days a person approves every reply before it answers alone.

The rules

The UAE's rules, built in

CallsCabinet Resolutions 56 and 57 of 2024: marketing calls 9am–6pm only, the caller identified, licensed local numbers, consent, no numbers on the Do Not Call Register, prior approval, records kept. Fines AED 10,000–150,000.We do not sell cold calling. Agents answer calls, call back people who asked, and follow up only with customers who agreed, inside the hours, on licensed numbers, with every call recorded.
WhatsAppMeta's rules: opt-in for marketing, approved templates, free replies for 24 hours after a customer writes.Opt-ins and opt-outs are kept; anyone who says stop is never messaged again.
Personal dataThe federal PDPL (Federal Decree-Law No. 45 of 2021); DIFC and ADGM have their own laws.A data processing agreement with every client, a data map per agent, our access only when you grant it, and no copy kept on our side.
Health dataFederal Law No. 2 of 2019 generally keeps health data in the UAE; Ministerial Resolution 51 of 2021 lists the exceptions.Clinic agents are built in the clinic's own accounts; we keep no copy of patient data.
Medical advertisingDHA's social media and advertising standards: no exaggerated or comparative claims, consent for patient content, warnings for procedures.Clinic agents carry DHA's banned words and claims as hard rules.
Banks and insurersThe Central Bank sets its own rules for customer contact.Reviewed separately before any build.

Summaries of published rules for orientation, not legal advice. We confirm the current position with each client before go-live.

A long scroll where every call is written down, the owner holding the key.
Your data

Your data

A business owner holding the key to their own records while the agent waits.
  • 01

    Your knowledge, conversations and customer data are yours

  • 02

    Your agent runs in your own accounts: the model, WhatsApp, the phone line and the cloud are in your company's name

  • 03

    We keep no copy of your data

  • 04

    It is used only to run your agents

  • 05

    We access your accounts only to build, and with maintenance only when you grant it; you can remove our access at any time

  • 06

    Data travels encrypted between your customers, your systems and the agent

  • 07

    You can export your conversations from your dashboard at any time

Providers

Who processes your data

An agent depends on a few kinds of providers. Each account is in your company's name, and we list them all for you before anything goes live.

  • Language and speech model providers

  • Meta, for WhatsApp and Instagram messages

  • Licensed UAE telecom operators, for phone lines

  • Cloud hosting, in an account of your choice

About trust and data

Find out which agents to hire first.

A free 45-minute check-up of how your business answers, books, sells, serves and collects, and a written roster within 24 hours: which AI agents to hire, in what order, and what they cost against hiring.